by Eydie Mendoza

Annual Cinequest Film & VR Festival February 27 through March 11

LUBA_Official Trailer #1 from Luba Movie on Vimeo.

When she asks her boss for a little compassion, who replies that “everyone has to figure their own shit out.”

Luba Broda, a single mother, faces challenges to make ends meet while raising her six-year-old son, Matty Marchuk.

Set in Canada, the film centers around Luba (Nicole Maroon), who has custody of Matty (Porter Schaefer). She is a strong mother, but struggles to balance other aspects of her life, making it impossible to date, pay the rent, and of course to get childcare.

Donnie Marchuk (Vladimir Jon Cubrt), her estranged husband, is stagnant in his role as a father as he falls back into his old drug habit.

Her consistent levelheadedness is contrasted with Matty’s angry outbursts and Donnie’s addiction.

Experience how Luba attempts to take control of her life and pursues her dreams in the journey of motherhood and determination.

Luba premiers on Saturday, March 3 and is scheduled to show on Monday, March 5, Thursday, March 8 and Friday, March 9. Check the online guide for updated times and locations at

Eydie Mendoza has worked with underserved and underrepresented communities as a bilingual educator and counselor assisting families, care providers, teachers, youth and adults in pursuing their dreams for a better education and life within her roles at National Council of La Raza, Art Center College of Design in Pasadena and College of the Redwoods in Eureka. She is a former SVL Editor-in-Chief of and a former San Jose Pride Board Member. With membership to the Luna Park Business Association, the Latina Success Network, and a team member of the Silicon Valley Latino Leadership Summit, she is currently the Social Media and Website Coordinator for Santa Clara County Public Health and web producer for her own business EMpresenta.