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The #PurplePurse Challenge
The Allstate Foundation created the Purple Purse as the Foundation’s national symbol for domestic violence and financial abuse to raise awareness and get people to talk about this important issue and be a part of the Purple Purse Challenge.
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Help End Domestic Violence with the Allstate Foundation’s #PurplePurse Campaign
October is Domestic Violence Awareness Month and the Allstate Foundation’s Purple Purse Campaign has pledged to donate up to $350,000 to the YWCA for programs designed at assisting survivors of domestic violence and other women in need. Simply log on to www.purplepurse.com or www.bolsomorado.com and enter the code 0003, a $5 donation will be donated from Allstate Foundation to the YWCA for programs that support victims of domestic violence and build financial empowerment.